Win or lose, Tyler Reddick will definitely be in the pink at this Saturday's NASCAR Xfinity race.
The series' points leader and defending champ will be driving a Chevy Camaro sponsored by Dolly Parton at Bristol Motor Speedway.
The Richard Childress Racing car features the country music legend's face on the hood promoting Dolly Records AND additional ads all over the car for several attractions she owns in nearby Pigeon Forge, Tenn., including Dollywood and Dolly Parton’s Stampede Dinner Attraction.
Reddick's #2 car was sponsored by Nationwide Children's Hospital at last weekend's Texas Motor Speedway event. (Getty Images)
Parton tweeted the announcement to her 4.8 million followers.
“Dolly is an icon and has had a lot of success in her career, which is something I admire while trying to build my own success in NASCAR,” Reddick said in a press release.