This anti-Trump lipstick is supporting victims of Charlottesville

Lipstick brand Lipslut is selling F--k Trump lipstick to raise money for victims of Charlottesville (Reuters)

What’s better than finding the perfect shade of lipstick? How about finding one that also supports a cause.

The brand Lipslut — which was created in wake of the 2016 election in protest of President Trump — is donating 100 percent of the proceeds from its F--k Trump lipstick to victims of the recent events in Charlottesville, Va.

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The money will be given to a number of various organizations including the victims’ medical funds as well as the Albemarle-Charlottesville NAACP and BLM Charlottesville — all you have to do is select the ‘yes’ box at checkout through the end of August to opt in, according to Refinery 29.

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The liquid lipstick comes in one color, a matte nude pink, and sells for $19.95. As of Friday, within the first 48 hours of fundraising efforts, the company had raised $40,000.

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Giving back isn’t a new concept for Lipslut. Since it was founded, the company’s business model has always been altruistic. Typically 50 percent of the earnings are donated to a women’s charity voted on by customers.

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